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Abstract: We asked the principals of three leading Australian wine label design houses - Rowena Curlewis of The Collective Design Consultants; Scott Carslake and Anthony De Leo from Voice; and Damian Hamilton from Cornershop Design - for their insights into what's hot and what's not in wine labelling right now and their thoughts on trends into the future, how important label design is likely to be in the coming years given the increasing adoption of online wine purchases and how often wineries should be looking to reinvent their labels in the current climate and beyond.

To cite this article: Curlewis, Rowena; de Leo, Diego; Carslake, Scott and Hamilton, Damian. Labelling: Wine labelling - future considerations and trends [online]. Wine & Viticulture Journal, Vol. 30, No. 2, Mar/Apr 2015: 63, 65, 67. Availability: <http://search.informit.com.au/documentSummary;dn=056834692753241;res=IELHSS> ISSN: 1838-6547. [cited 24 Jul 16].

Personal Author: Curlewis, Rowena; de Leo, Diego; Carslake, Scott; Hamilton, Damian; Source: Wine & Viticulture Journal, Vol. 30, No. 2, Mar/Apr 2015: 63, 65, 67 Document Type: Journal Article, Interview ISSN: 1838-6547 Subject: Wine labels; Wine--Marketing; Packaging--Economic aspects; Affiliation: (1) Global Managing Director, The Collective Design Consultants, Sydney, New South Wales
(2) Voice, Adelaide, South Australia
(3) Voice, Adelaide, South Australia
(4) Cornershop Design, Adelaide, South Australia

Database: Humanities & Social Sciences Collection